Premium Strategies for Publishers and Advertisers in the Automated Media Space +++ ADTRADER CONFERENCE 2013 on April 18th +++ Live Translation German/English
The Ad Trader Conference, the first German-focused conference on the emerging data-driven display marketplace, was held last year in Hamburg. The joint venture between ExchangeWire and Adzine was oversubscribed in its first year. The full-day event focused on the growth of automated media buying and how it is effecting the online display marketplace in Germany and globally.
The volume of dynamic inventory traded in Germany is expected to double in 2013. How will the buy and sell side leverage the available technologies, such as real time auction platforms and DMPs, to drive better performance for advertisers and yield for publishers? Join ExchangeWire and Adzine on Thursday, April 18, 2013, for Germany’s only independent event on media optimisation, ad trading and the emerging data-driven display marketplace.
News
German Programmatic View: Turn's Oliver Weiss Gives Some Insight On The Local Data-Driven Ad Market
03. April 2013 - The third Ad Trader Conference is now only weeks away. This year’s event in Berlin on April 18 will focus primarily on how the key constituent player, namely Sales Houses and brand advertisers, are building strategy around programmatic buying. In the run up to the event, we will be speaking to a number of senior execs about the burgeoning market. Here we speak to Oliver Weiss, Sales Director DACH at Turn, to get the buy-side perspective.
Confirmed Speakers for 2013
-
Axel Hoehnke, Moderator Adtrader Conference 2013 -
Sacha Berlik, General Manager, DataXu -
Philip Missler, Managing Director - InteractiveMedia CCSP -
Marc Lehmann, Managing Director – MEC Germany -
Derek O’Neil, Chief Business Development Officer - IPONWEB -
Katharina Meran, Country Manager Germany - PubMatic -
Stephan Hong, Director Online Marketing - Sixt -
Ralph Klin, Senior VP Online Marketing - Deutsche Post -
Thomas Duhr, Deputy Managing Director, Digital - IP Deutschland -
Oliver Busch, Managing Director - Spree7 -
Pan Katsukis, CPO & Co-Founder, madvertise -
Karim H. Attia, CEO Nugg.ad -
Dr. Christian Bachem, Partner - Companion -
Patrick McClellen, Chief Technology Officer, smartclip -
Thomas Servatius, COO Falk Technologies -
Kolja Brosche, Managing Partner - Cadreon Deutschland -
Dr. Philipp von Hilgers, Managing Director - Meetrics -
Frederike Voss, Country Manager Central Europe - AppNexus -
Oliver Weiss, Sales Director DACH, Turn -
Jay Stevens, VP and GM International – the Rubicon Project -
Dirk Lämmerhirt, Senior Account Manager, comScore -
Oliver Roskopf, Head of Online Marketing, Zalando GmbH -
Paulo Cunha, CEO ShiftForward -
Dr. Neal Richter, Chief Scientist, Rubicon Project -
Martin van der Meij, Yield Manager Telegraaf Media NL -
Ian Lowe, CEO, AdSlot
